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Platinum Tier - Your Sales and Marketing Force

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Our Platinum Package is a unique pay-for-performance system that outsources your entire sales force and marketing department, and furthermore, guarantees results.

Platinum Membership is designed for highly motivated small companies with extraordinary potential.  If your company qualifies, we can create and implement a complete sales and marketing plan for your product, including managing daily sales transactions.

Pay-for-Performance Sales Team

Imagine having an entire marketing team and a sales force promoting your products and communicating with your potential customers.  Now imagine that those individuals don't get paid a cent unless they generate business for you.  For most small businesses, that's an unrealistic dream.

With our Platinum Membership that's exactly what you can expect.  If your company qualifies, and you are accepted as a client, we guarantee results.

Dedicated Account Executive

Platinum Members will be assigned a lead marketing consultant who will be personally accountable for the success of your business.  This account executive will walk you from the early stages of Web-Centric Marketing Planning through training your own sales team.

Key Account Marketing and Implementation

For some businesses with highly specific target markets, and high value services, we recommend Key Account Marketing.  We use a Seven-Step Relationship Selling Process.  The process includes:

  1. Prospecting

  2. Making the Approach

  3. Developing Rapport

  4. Fact Finding

  5. Presenting Your Offering

  6. Closing the Sale

  7. Service after the Sale

Depending on your marketing plan, or sales capability, we will either:

  • Train your Key Account Reps on the Seven-Step Relationship Selling Process and how to apply the process to your products

Or

  • Train our own expert sales staff on the industry specific knowledge needed to sell your products on your behalf.

For most Platinum Service clients, this literally means we do the selling for you.  Your primary responsibility will become delivering exceptional service or continually increasing your proprietary knowledge.

Our sales team will deliver leads ready to close, or closed sales ready for delivery.

Toll-free Call-to-Action Lines for Your Customers

We learned early in our career that customers at every level, from individual consumers, to multi-national companies are generally skeptical when being introduced to your company for the first time over the Internet.

Nothing puts those fears to rest faster than a toll-free telephone number answered by a live human being.  The instant rapport a Web-Centric company develops as a result of answering the telephone number listed on their website is immeasurable.  However, staffing a trained customer service staff for your website, even during regular business hours, can be expensive.

Our support staff, during the process of creating your web presence, learns a tremendous amount about your products and services.  We capitalize on this knowledge by creating a toll-free number published exclusively on your website.  This number rings into our office, where your sales team can answer questions and gather leads.

Order Fulfillment and Logistics for Physical Products

When service firms begin selling physical information products, such as audio CDs, DVDs, or books, they often become worried about having too much success.  Selling a few hundred units could generate reasonable income, but also could be a distraction from other high value activities.  You can't risk your core business being disrupted by cases of books and shipping envelopes.

With as few as 50 orders weekly, we've established a relationship with a partner logistics company.  Our partner can drop ship your website orders at a cost so reasonable, you probably couldn't afford to do it yourself.

Website orders are placed, TweedNet processes the order, the logistics firm ships it, and we cut you a monthly check for the profits.  Your time is free to focus on your core services, or perhaps to create additional information products.

Competitor Tracking System

Computer firms know everything possible about their competitors' newest products.  Automakers know exactly how safe their cars are compared to their competition.  Sports teams spend hours watching game films from opponents.

Why is it that service firms infrequently know their competition?  Even more rarely can they benchmark themselves against that competition.

TweedNet has developed a proprietary competitor tracking system called TweedTrack, and is currently making it available exclusively to Platinum Members.

We help you design a detailed tracking database of key critical measures, and help you determine information publicly and legally available.  Additionally, we introduce you to online sources of news updates about your specific competitors.

You may either collect the data yourself, or have the TweedTrack team collect data and provide monthly reports.  As with other Platinum Member Services, this collection and reporting is on a pay-for-performance basis.  You only pay for valuable information and insight.

Proprietary Data Collection

Most firms, over time, develop a body of proprietary knowledge.  Sometimes this knowledge base is simply a better-than-average understanding of how to provide a service or solve a problem.

Other times, however, a unique opportunity presents itself.  Some firms find themselves with collections of data.  These databases can have value beyond your organization.

This proprietary data can take many forms including:

  • Mailing lists

  • Survey results

  • Demographic statistics

  • Scientific research

Unfortunately, identifying valuable collections of data, then turning that data into a marketable product is beyond the ability of most firms.  TweedNet Platinum Members will have the team to assist.  We will:

  • Help you identify valuable data you own.

  • Help you identify potential sources of data valuable to your company, and others.

  • Determine if selling this data could be detrimental if sold to competitors.

  • Identify non-competing industries who also have interest in your data.

  • Create products from the database, or segments thereof.

  • Negotiate sales of data collections.

Platinum Class Web Hosting

Your website will be the focal point of this marketing plan, therefore, we give you maximum value possible.  Naturally, you will receive everything from our Website Starter Pack and our Business Class Web Hosting.  Additionally, we will provide the following:

Weekly Updates and Promotions - You can make changes and add content every week.  We will give your customers reasons to come back time and again.

Newsletter Content Generation - Our team will work with you to create content for your bi-weekly email newsletter.  Your customers will get quality information, as well as material promoting your company, every other week.  We can edit your articles, or provide you with exclusive content.

Monthly Financial Reporting and Analysis - Every month we will show you exactly how your marketing plan is performing.  You'll know how much your website is worth, exactly!

Multi-Media Content - If appropriate, we will create audio and video content to complement your website which make a dramatic impression on your customers.

Are you Qualified?!

Our Platinum Membership is by invitation only.  Because we guarantee results, we only work with companies whom we believe have strong potential.  We only earn money if your company thrives.  Here are some criteria we will examine.

  • Does your company have motivated and talented leadership?

  • Does your company have a competitive advantage?

  • Does your company have unique information products?

  • Could your company grow dramatically with a quality marketing plan that is implemented consistently?

  • Does your company offer a service that is valuable to its customers and the community-at-large?

If you think your company may qualify, please call our CEO, Jason Tweed, at 570-473-8110 or send us an email and request a Platinum Evaluation.

If you have any questions, call our experts at 1-888-528-9333.

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