|
Platinum Tier - Your Sales and Marketing
Force
   Our Platinum Package is
a unique pay-for-performance system that outsources your entire sales force
and marketing department, and furthermore, guarantees
results. Platinum Membership
is designed for highly motivated small companies with
extraordinary potential. If your company
qualifies, we can create and implement a complete
sales and marketing plan for your product, including
managing daily sales transactions.
Pay-for-Performance Sales Team
Imagine having an entire marketing
team and a sales force promoting your products and
communicating with your potential customers.
Now imagine that those individuals don't get paid a
cent unless they generate business for you.
For most small businesses, that's an unrealistic
dream. With our Platinum Membership
that's exactly what you can expect. If your
company qualifies, and you are accepted as a client,
we guarantee results.
Dedicated Account
Executive
Platinum Members will be assigned a
lead marketing consultant who will be personally
accountable for the success of your business.
This account executive will walk you from the early
stages of Web-Centric Marketing Planning through
training your own sales team.
Key Account Marketing and Implementation
For some businesses with highly
specific target markets, and high value services, we
recommend Key Account Marketing. We use a
Seven-Step Relationship Selling Process.
The process includes:
-
Prospecting
-
Making the Approach
-
Developing Rapport
-
Fact Finding
-
Presenting Your Offering
-
Closing the Sale
-
Service after the Sale
Depending on your marketing plan, or
sales capability, we will either:
Or
For most Platinum Service clients,
this literally means we do the selling for you.
Your primary responsibility will become
delivering exceptional service or continually
increasing your proprietary knowledge.
Our sales team will deliver leads
ready to close, or closed sales ready for delivery.
Toll-free Call-to-Action Lines for Your
Customers
We learned early in our career that
customers at every level, from individual consumers, to
multi-national companies are generally skeptical when
being introduced to your company for the first time over
the Internet.
Nothing puts those fears to rest faster
than a toll-free telephone number answered by a live
human being. The instant rapport a Web-Centric
company develops as a result of answering the telephone
number listed on their website is immeasurable.
However, staffing a trained customer service staff
for your website, even during regular business
hours, can be expensive.
Our support staff, during the
process of creating your web presence, learns a
tremendous amount about your products and services.
We capitalize on this knowledge by creating a
toll-free number published exclusively on your
website. This number rings into our office,
where your sales team can answer questions and
gather leads.
Order Fulfillment and Logistics for
Physical Products
When service firms begin selling
physical information products, such as audio CDs,
DVDs, or books, they often become worried about
having too much success. Selling a few hundred
units could generate reasonable income, but also
could be a distraction from other high value
activities. You can't risk your core business
being disrupted by cases of books and shipping
envelopes.
With as few as 50 orders weekly,
we've established a relationship with a partner
logistics company. Our partner can drop ship
your website orders at a cost so reasonable, you
probably couldn't afford to do it yourself.
Website orders are placed, TweedNet
processes the order, the logistics firm ships it,
and we cut you a monthly check for the profits.
Your time is free to focus on your core services, or
perhaps to create additional information products.
Competitor Tracking System
Computer firms know everything
possible about their competitors' newest products.
Automakers know exactly how safe their cars are
compared to their competition. Sports teams
spend hours watching game films from opponents.
Why is it that service firms
infrequently know their competition? Even more
rarely can they benchmark themselves against that
competition.
TweedNet has developed a
proprietary competitor tracking system called
TweedTrack™, and is
currently making it available exclusively to
Platinum Members.
We help you design a detailed
tracking database of key critical measures, and help
you determine information publicly and legally
available. Additionally, we introduce you to
online sources of news updates about your specific
competitors.
You may either collect the data
yourself, or have the TweedTrack™
team collect data and provide monthly reports.
As with other Platinum Member Services, this
collection and reporting is on a pay-for-performance
basis. You only pay for valuable information
and insight.
Proprietary Data Collection
Most firms, over time, develop a
body of proprietary knowledge. Sometimes this
knowledge base is simply a better-than-average
understanding of how to provide a service or solve a
problem.
Other times, however, a unique
opportunity presents itself. Some firms find
themselves with collections of data. These
databases can have value beyond your organization.
This proprietary data can take many
forms including:
-
Mailing lists
-
Survey results
-
Demographic statistics
-
Scientific research
Unfortunately, identifying valuable
collections of data, then turning that data into a
marketable product is beyond the ability of most
firms. TweedNet Platinum Members will have the
team to assist. We will:
-
Help you identify valuable data
you own.
-
Help you identify potential
sources of data valuable to your company, and
others.
-
Determine if selling this data
could be detrimental if sold to competitors.
-
Identify non-competing
industries who also have interest in your data.
-
Create products from the
database, or segments thereof.
-
Negotiate sales of data
collections.
Platinum Class Web Hosting
Your website will be the focal point
of this marketing plan, therefore, we give you
maximum value possible. Naturally, you will
receive everything from our Website Starter Pack and
our Business Class Web Hosting. Additionally,
we will provide the following:
Weekly Updates and Promotions
- You can make changes and add content every week.
We will give your customers reasons to come back
time and again.
Newsletter Content Generation
- Our team will work with you to create content for your
bi-weekly email newsletter. Your customers
will get quality information, as well as material
promoting your company, every other week. We
can edit your articles, or provide you with
exclusive content.
Monthly Financial Reporting and
Analysis - Every month we will show you exactly
how your marketing plan is performing. You'll
know how much your website is worth, exactly!
Multi-Media Content - If
appropriate, we will create audio and video content
to complement your website which make a dramatic
impression on your customers.
Are you Qualified?!
Our Platinum Membership is by invitation
only. Because we guarantee results, we only work
with companies whom we believe have strong potential.
We only earn money if your company thrives. Here
are some criteria we will examine.
-
Does your company have motivated and
talented leadership?
-
Does your company have a competitive
advantage?
-
Does your company have unique
information products?
-
Could your company grow dramatically
with a quality marketing plan that is implemented
consistently?
-
Does your company offer a service
that is valuable to its customers and the
community-at-large?
If you think your company may
qualify, please call our CEO, Jason Tweed, at
570-473-8110 or send us an email and request a
Platinum Evaluation.
If you have any questions, call our
experts at 1-888-528-9333.
   |